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What to look for in TV deals
Screen size should match your viewing distance. A 55-inch screen suits a standard living room with seating 1.8 to 2.4 metres from the screen, a 65-inch works at around 1.6 to 2.7 metres, and a 75-inch needs at least 2.5 metres. Panel type matters next: OLED suits rooms with controlled or lower ambient lighting, QLED handles bright rooms where peak brightness matters, and LED LCD spans the broadest price range.
For gaming and live sport, check for a native 120Hz refresh rate and HDMI 2.1, which is required for 4K at 120fps on PlayStation 5 and Xbox Series X. For everyday streaming, the smart platform (Google TV, Samsung Tizen or LG webOS) determines which apps are available and how long the interface stays supported.
On timing, EOFY, Black Friday and Boxing Day are generally when the broadest range of TV deals appears at The Good Guys, and prices on prior-year models tend to drop when updated ranges arrive between January and April.
What TV screen size fits your room?
Screen size is one of the most practical starting points when comparing TV deals. It determines the viewing distance needed and how comfortably the television fits the space. The right size depends on room dimensions, seating position and whether the TV will be wall-mounted or placed on a unit.
Screen size | Best suited to |
|---|---|
Bedrooms, compact living rooms, or secondary screens in kitchens and offices | |
Standard living rooms with seating 1.8 to 2.4 metres from the screen | |
Open-plan living areas where seating sits further back from the display | |
Large family rooms and dedicated lounge spaces | |
Home theatres or commercial-style display setups | |
The largest size available, for purpose-built viewing rooms with generous floor space |
A 65-inch 4K TV works comfortably at a viewing distance of around 1.6 to 2.7 metres. An 85-inch screen is better suited to at least 2.2 metres of distance. Confirming room measurements before buying saves time and avoids returns.
What smart TV features should you compare?
Smart TVs are now the standard across nearly all new televisions, with built-in access to streaming services, apps and voice control included out of the box. The operating system built into the television determines which apps are available and how reliably the interface performs over time.
Key features to compare across smart TV sale options:
Operating system: common platforms include Google TV, Samsung Tizen and LG webOS, each with different app selections and long-term update support
Voice control: many models support Google Assistant, Amazon Alexa or a manufacturer-built system accessible via the remote
Screen mirroring: Chromecast built-in, Apple AirPlay and Miracast availability varies across brands and price points
Connectivity ports: HDMI 2.1 matters for gaming at 4K/120fps; USB port count and optical audio output are worth checking if connecting a soundbar or external drive
The television buying guide breaks down each feature category in detail and helps narrow down the right model based on how you plan to use the TV day to day.
Televisions on sale: OLED vs QLED vs LED
Display panel type has a direct impact on picture quality. It affects how a TV handles contrast, brightness, colour accuracy and energy use. The three main panel types covered in current TV deals are OLED, QLED and LED LCD. Learn more about OLED vs QLED.
Panel type | How it works | Best for |
|---|---|---|
Self-emissive pixels switch off individually, producing true blacks and high contrast without the light bleed of backlit panels | Rooms with controlled or lower ambient lighting | |
Quantum dot technology layered over an LED backlight produces a wider colour range and higher peak brightness than standard LED panels | Well-lit rooms where HDR performance matters most | |
The most widely available panel type; full array local dimming (FALD) configurations offer better contrast than edge-lit models | The broadest price range, from entry-level up |
What should you look for in a TV for gaming and sport?
Gaming TVs place different demands on a TV than general streaming, particularly around refresh rate, input lag and motion clarity. These specifications are worth checking when comparing TV deals intended for high-activity use.
4K TVs with a native 120Hz refresh rate support smoother motion during fast-paced sport and gaming at higher frame rates. HDMI 2.1 supports up to 48Gbps of bandwidth, the HDMI Forum specification that enables 4K at 120fps, and is required for console gaming on PlayStation 5 and Xbox Series X. Checking port specifications matters for console setups.
8K TVs offer a resolution of 7680 x 4320 pixels, four times that of 4K. Native 8K content remains limited at this stage, though most current 8K models include AI-based upscaling to improve the appearance of 4K and HD source material on screen.
Specifications to compare for gaming and sport viewing:
Refresh rate: 120Hz or higher for smooth motion; 144Hz is available on some gaming-focused panels
Input lag: under 15ms in game mode is generally considered good for responsive play
VRR support: Variable Refresh Rate via AMD FreeSync or HDMI Forum VRR reduces screen tearing during gameplay
HDR formats: Dolby Vision and HDR10+ use dynamic metadata for more accurate brightness adjustment scene by scene
How do TV features compare by budget tier?
Tier | What you get |
|---|---|
Entry-level | Entry-level Full HD or basic 4K Smart TVs |
Mid-range | Mid-range 4K TVs with improved picture processing and additional HDMI ports |
Higher-spec | High-end QLED and OLED models with advanced HDR support and better audio |
Premium | Large-format OLED, 8K and high-brightness displays suited to purpose-built viewing rooms |
Full HD TVs represent the entry-level tier, suited to smaller screens or secondary rooms where 4K resolution is not a priority. For primary living spaces and shared viewing rooms, a mid-range 4K model typically offers a more balanced set of features for the price paid.
The best TVs for every budget guide covers recommended models across price points, with practical guidance on what to prioritise at each level.
Projectors are also worth considering for large-format home theatre setups, with short-throw models available that work in standard-sized rooms.
During sale events, TVs across a range of popular sizes see consistent reductions across LED, QLED and OLED panel types. EOFY and Black Friday tend to bring some of the more reliable deals on larger screens.
How do you buy a TV on sale?
Measure your viewing distance: pick a screen size that fits the space, with reference to the television buying guide for room-by-room recommendations.
Match panel type to your room: OLED suits controlled or lower-lit spaces, QLED handles bright rooms with peak brightness, LED LCD covers the broadest price spread. See the OLED TV guide for the trade-offs.
Check core specs: 4K resolution for current content, HDMI 2.1 for 4K/120fps gaming, HDR support (Dolby Vision or HDR10+), and a native refresh rate of 120Hz or higher for motion clarity.
Compare current deals across brands: Samsung, LG, Sony, Hisense and TCL, and review the best TVs for every budget guide for tier-by-tier recommendations.
Confirm delivery: wall-mounting and old-TV removal options at checkout.
Add to cart or reserve: in-store for collection at your nearest The Good Guys.
Frequently Asked Questions
The Good Guys deals range covers far more than televisions, from washing machines and fridges to laptops, vacuums and phones.
The best time to buy a TV on sale in Australia depends on the model you're after and how flexible your timing is. EOFY, Black Friday and Boxing Day are the three periods that consistently produce the broadest range of TV deals at The Good Guys.
Outside major sale events, TV prices often drop when manufacturers release updated model ranges, which typically happens between January and April each year. Retailers commonly reduce prices on the previous year's models once newer versions arrive in stock, which can mean recent hardware at lower prices. The guide everything to know before buying a TV covers how timing affects pricing, along with which specifications matter most at different budget levels.
Black Friday TV deals in November bring some of the broadest deals of the year on premium OLED, QLED and Mini LED models, with sale pricing typically extending through Cyber Monday into early December.
Boxing Day TV deals in late December cover a broad range of screen types and sizes, and are often the strongest window for reduced pricing on prior-year models as new releases arrive in store from late January.
EOFY runs from late May through to 30 June and is one of the most active sale periods for televisions in Australia, covering the full range from entry-level smart screens through to premium OLED and QLED displays, with larger reductions commonly available on popular screen sizes as the financial year closes.
Comparing TV deals involves more than checking the price. Panel type, screen size, smart platform, audio output and warranty terms all affect whether a model represents genuine value for a specific use case.
Brand | Known for | Smart platform |
|---|---|---|
QLED and Neo QLED panels across a range from entry-level to large-format | Tizen | |
The primary manufacturer of OLED panels; also offers QNED and entry-level LED TVs | webOS | |
Picture processing quality across both OLED and LED ranges | Google TV on current models | |
ULED, QLED and OLED options across a wide price range | VIDAA | |
Affordable QLED and Mini LED models | Google TV on most current-range televisions |
Beyond brand, check panel type and backlight configuration, since full array local dimming delivers better contrast than edge-lit alternatives at similar price points. Resolution options run from Full HD (1080p) through 4K Ultra HD (2160p) to 8K (4320p), with 4K now the practical standard for most new purchases.
Refresh rate and HDMI 2.1 support matter for gaming setups running at 4K/120fps, while built-in speaker output and smart platform app availability round out the key comparison points before committing to a model.
Smaller TVs are eligible for Click & Collect at checkout, while larger screens are typically delivered given their size, with delivery options available both online and through store locations across Australia.
Wall mounting services for compatible televisions can be arranged through third-party providers at the point of sale. See the delivery and collection guide for size thresholds and what's included with each option.
Standard manufacturer warranties run for 12 months from purchase, covering defects in materials and workmanship, with extended cover available at additional cost for those wanting longer protection on a higher-value screen.
Yes, particularly during EOFY and Black Friday sale events. OLED pricing has fallen sharply over the past couple of years, with several models now hundreds of dollars cheaper than their prior generation, narrowing the gap with premium QLED to the point where OLED suits viewers prioritising deep blacks, contrast and wide viewing angles, making it a strong pick for most living room setups. That applies especially in rooms with controlled or lower ambient lighting, where OLED's contrast and black level performance is a meaningful step up over LED. Current OLED panels from TCL, Hisense, Samsung, LG, Sony and Toshiba are widely available across popular screen sizes.
Read more about QLED vs. OLED in our guide.
65-inch 4K TV pricing covers a wide spread depending on panel type and processing quality. Entry-level LED is the most accessible tier, mid-range adds improved picture processing and better smart platform support, premium QLED and entry-level OLED sit a tier higher, and large-format OLED with advanced HDR sits at the top. EOFY and Black Friday produce the most consistent reductions across all tiers.
75-inch 4K TVs follow the same tier structure as 65-inch models, with each price band stepping up to reflect the larger screen size at the equivalent quality tier. Entry-level LED is the most accessible, mid-range adds improved processing, and premium QLED and OLED configurations sit at the top. A 75-inch screen suits rooms where seating is at least 2.5 metres from the display, since larger panels need more viewing distance to look natural.
OLED pricing has fallen sharply over the past couple of years, with several models now hundreds of dollars cheaper than their prior generation, and OLED is now widely available across popular screen sizes from TCL, Hisense, Samsung, LG, Sony and Toshiba. For rooms with controlled lighting, OLED is a stronger proposition than it was two or three years ago, particularly during EOFY and Black Friday sale events. QLED remains the better choice for bright rooms where peak brightness matters more than contrast.
When comparing LED LCD TVs for sale at similar price points, check the backlight configuration: full array local dimming offers better contrast than edge-lit alternatives. For a plain-English explanation of how these panel types compare, the OLED TV guide covers the key differences in accessible terms.
The brand mix shifts as stock moves, but the tv range at The Good Guys typically covers Samsung, LG, Sony, Hisense, TCL, Panasonic, Toshiba and FFALCON. Use the brand filter on this page to see which brands have current deals, then compare models within the brand you prefer.
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