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Register and become an affiliate with The Good Guys today. Start sharing and engaging your community with the latest products in home appliances, tech, fitness and more via our affiliate network platform where you can earn 3% commission.
From humble beginnings, The Good Guys quickly became a household name, setting the
standard for customer satisfaction and community giving, while continually evolving
to meet ever-changing consumer needs in the Electronics and Appliances space. With
thousands of products available, affiliates start creating revenue for themselves, their
business or community group, by simply directing their audience to make qualifying
purchases.
Yes, it’s that easy. Become an affiliate today.
Become an affiliate by selecting your registration method and following the steps to become an approved affiliate.
Once approved, commence recommending products to your audience via the supplied linking tools.
Qualifying purchases from your audience start earning you commissions straight away.
*Please note the following brands will not be eligible for Commission: Asko, Miele, AEG, NEFF, Bertazzoni, La Germania, Falcon, Apple.
Affiliate marketing, rewards websites who refer consumers to purchase products from a particular website. The reward typically is a type of commission for each purchase made via a referral link.
How it works …
Affiliate marketing works as a partnership between three different groups – the Advertiser, the Affiliate Publisher and the Consumer.
In our case the Advertiser is The Good Guys.
Publishers love Affiliate Marketing for many reasons, in particular it is a great way for them to boost their income or revenue and build a loyal audience.
There are many different types of ‘Publishers’ – from bloggers to businesses with huge loyalty programs. If you’ve seen an influencer on Instagram – with a ‘link in the bio’ to get a great discount on a product, or received an email with fantastic products from your favourite loyalty club – it’s likely that is Affiliate Marketing.
An affiliate platform is a third party that is responsible for tracking transactions and attributing the correct affiliate to the sale. For example, The Good Guys use an affiliate platform called Partnerize.
The benefits of using an affiliate network include:
The affiliate platform attributes the affiliate to the sale using a link, a pixel which gets installed on the advertiser’s website, and a cookie.
The link
The link allows the affiliate platform to accredit the correct sales to the right affiliate. When an affiliate is logged in and accepted into the advertiser’s program, they will have access to a library of creatives or products that may be uploaded or utilised in a text link.
The pixel
Installing the pixel onto the advertiser’s website ensures that the affiliate platform is notified whenever a sale is generated via an affiliate. This pixel is activated once a customer reaches the purchase confirmation page and the transaction is confirmed. From this point, the transaction is traced back, and a commission is paid to the affiliate that drove the sale.
The cookie
Cookies are files stored on the user’s computer, and they hold a small amount of data like login information, shopping carts or the language used to view a specific website.
You might notice that when you have been browsing a website looking for something, (for example, a toaster), then you will start to see ads for those toasters when you're browsing the internet. The reason this happens is the cookies on your computer. Cookies are also used when you want your browser to remember login details, and you clicked 'yes' when prompted.
Different sites collect different types of data within a cookie, but a cookie doesn't collect any personal information, for example, photos or bank information.
When you're browsing the internet and go to a website, your web browser will automatically reference any cookie data that exists for that website on your computer.
A cookie is created when you visit a new website. Some cookies delete automatically after a period of not visiting a particular website, and some automatically expire after a period of time has lapsed.
Whether you own a blog, website or social media page, affiliate marketing is a great way to earn additional revenue by promoting products for merchants like The Good Guys. Also known as performance marketing, affiliate marketing allows you to place ads or links to products on your site. If one of your users makes a purchase through these placements, you will earn a commission.
Affiliate marketing works by rewarding affiliates who promote products to their audience. To become an affiliate, you must find an affiliate program that suits you. Once you have been approved you will be able to choose the offers you wish to promote. Each offer will come with a unique affiliate link you can use on your blog, website or social media page. If a consumer makes a purchase via your affiliate link, you will receive a commission.
To get a broader understanding of how the world of affiliate marketing works, let’s break down all the parties involved.
Also known as ‘the business’, ‘the brand’, or ‘the retailer’, this party wants to sell their product or service to the consumer through their affiliates.
Also known as ‘the publisher’, the affiliate runs the blog, website or social page that promotes the merchant’s products. Affiliates can be as big as a news site or just a mum or dad working from home. Both are trying to achieve the same goal: drive their audience to the merchant’s site and encourage them to make a purchase.
When it comes to the world of affiliate marketing, the consumer is at the centre of everything. Anyone who visits an affiliate site could be a potential consumer and it’s the role of the affiliate to drive these people to the merchant’s online store.
Acting as a kind of middleman, the platform easily connects affiliates with merchants. As an affiliate, there are lots of major platforms to connect with. The Good Guys uses the Partnerize affiliate platform. Partnerize makes it easy to connect with The Good Guys’ affiliate program, communicate with The Good Guys, track transactions and process payments for our affiliate program.
By choosing The Good Guys as your affiliate program partner, you will gain access to an incredibly valuable section of the Australian market, who make online purchases with very high AOV. Combined with our default 3% commission rate and frequently updated promotions, affiliates can earn high commissions through major household purchases, like smart TVs, fridges – even entire home fit-outs.
There are three ways an affiliate marketer can be paid.
This model is used by The Good Guys and is considered the standard payment arrangement for affiliate managers. This model requires consumers to make a purchase after visiting the affiliate site. The merchant then pays the affiliate a share of the sale. This is known as the commission rate. In this arrangement, it is important to consider the cookie period offered by the merchant. The cookie period refers to how long the merchant’s cookie stays on the consumer’s computer after visiting their site. Even if the consumer doesn’t make the purchase straight away, as long as the sale is completed before the cookie period runs out, the affiliate still receives the commission.
Unlike pay-per-sale, pay-per-lead does not require the consumer to make a purchase. Instead, the affiliate is rewarded for directing consumers to a website and encouraging them to engage with some aspect of the site. As an example, this could be subscribing to a newsletter or signing up for a free trial. The affiliate receives a commission for every successful engagement.
This method requires the lowest level of commitment from the consumer. Affiliates who use this method simply have to redirect traffic from their website to the merchant’s. No purchase or action is required once they are there and the affiliate receives a commission based on the amount of traffic they can drive to the site.
The Good Guys affiliate program is run on the Partnerize platform using a pay-per-sale model. Partnerize’s user-friendly payment systems allow us to validate all commissions, ensuring our entire affiliate network is paid regularly.
