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Sony 43" BRAVIA 3 II 4K HDR AI Google TV with Gemini 2026
K43XR30M2
Product Overview
Key Features
- 43 Inch 4K Ultra HD Direct LED display
- Dolby Vision, HDR10, HLG, Motionflow XR 240Hz
- 120Hz refresh rate, XR Processor, upscaling to 4K
- Google TV, Gemini voice, Bluetooth v5.3, AirPlay 2
Key Specifications
- Brand:
- Sony
- Model Number:
- K43XR30M2
- Screen Size (Inches):
- 43
- Resolution Type:
- 4K Ultra HD
- Refresh Rate (Hz):
- 120
- Motion Rate:
- 240
- Panel Technology:
- LED
- Wired Connections:
- LAN, RF, Digital Audio
- Smart TV Operating System:
- Google TV
- Release Year:
- 2026
Screen Technology
- Display Resolution (px):
- 3840 x 2160, 4K
Screen Features
- Screen Type:
- Direct LED
- Colour Technology:
- XR Triluminos Pro
- TV Processor:
- XR Processor
- Backlight Type:
- Direct Lit
- Dimming Type:
- Frame
- HDR Format:
- Dolby Vision, HDR10, HLG
- Gaming Ready:
- Yes
- Upscaling:
- Up to 4K
- PVR Function:
- No
- Parental Controls:
- Yes
- Recommended Viewing Distance (cm):
- 178
Connections
- Wi-Fi Standard:
- WiFi 6E 802.11ax
- Bluetooth:
- v5.3
- HDMI Ports:
- 4 x HDMI
- USB Ports:
- 2 x USB
Audio
- Sound:
- 20W 2ch Full Range x 2
- Dolby Programs:
- Dolby Atmos, DTS:X
- Suitable Soundbar (Sold Separately) :
- BRAVIA Theatre Bar 5
Smart Features
- Smart TV:
- Yes
- Voice Assistant:
- Gemini
- TV Compatible App:
- AirPlay 2
Efficiency
- Energy Rating (Star):
- 4
- Energy Consumption (kWh/yr):
- 247
- Standby Power Consumption:
- 0.5W
Mounting
- VESA Wall Mount Size (mm):
- 200 x 200
General Information
- Series:
- BRAVIA 3 II
- Additional Features:
- Motionflow XR 240Hz, X-Balanced Speaker, 4K120, Eco Dashboard, Sony Pictures CORE 5 credits/12 months
- What's In The Box:
- AC Power Cord (Bundle C7, AUS/NZ, 2pin, flat blades), Voice Remote Control (RMF-TX840E), Batteries (LR03), Support Belt, Operating Instructions, Quick Setup Guide
Warranty
- Manufacturer's Warranty:
- 1 Year
Screen Technology
- Display Resolution (px):
- 3840 x 2160, 4K
Connections
- Wi-Fi Standard:
- WiFi 6E 802.11ax
- Bluetooth:
- v5.3
- HDMI Ports:
- 4 x HDMI
- USB Ports:
- 2 x USB
Smart Features
- Smart TV:
- Yes
- Voice Assistant:
- Gemini
- TV Compatible App:
- AirPlay 2
Mounting
- VESA Wall Mount Size (mm):
- 200 x 200
Warranty
- Manufacturer's Warranty:
- 1 Year
With Stand Dimensions
- Height With Stand (mm):
- 627
- Width With Stand (mm):
- 958
- Depth With Stand (mm):
- 246
- Weight With Stand (kg):
- 9.5
Without Stand Dimensions
- Height Without Stand (mm):
- 564
- Width Without Stand (mm):
- 958
- Depth Without Stand (mm):
- 69
- Weight Without Stand (kg):
- 9.1
Box Dimensions
- Box Height (mm):
- 650
- Box Width (mm):
- 1065
- Box Depth (mm):
- 143
- Box Weight (kg):
- 13
Product Reviews of Sony 43" BRAVIA 3 II 4K HDR AI Google TV with Gemini 2026
Overall Rating Snapshot
5 out of 5 stars from 1 review
Sony is Sony Nothing but the best
AI Google With Gemini and the overall quality of the Picture speaks for itself. Everything in my house is Sony, can't speak highly of the brand! When it comes to Sony Customer Support, it's a Mager disappointment and I'm using kind words here. TV was purchased on the 17/8/26 on the 18/8/ 26, the cover of the Remote-Control fell of and no matter how long I've tried could not go back in place. I called Sony Support and two hours later no result. I go back to the Good Guys, three of the Staf people tried unsuccessfully to fix the problem. I was advised to call Sony support and again after three calls and five hours wasted. Meantime, my daughter, her husband, my granddaughter 27 years young and her partner tried with no luck. Final support from Sony ZERO. Finally, the Good Guys gave me a new remote after realising my remote was indeed faulty. Dear people, if you are thinking Sony products don't expect warranty support.
DJK
Confirmed purchase 17 August 2026
Published on 9 September 2026
This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.
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ABOUT THE GOOD GUYS REVIEWSThe Good Guys product reviews are collected from verified purchasers who may have received an incentive in return for providing an authentic review.
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At a glance
The Sony BRAVIA 3 II 43-inch is a compact 4K HDR Google TV built for smaller rooms, everyday streaming and smooth gaming. It suits apartment living, bedrooms and students wanting premium Sony processing, strong smart features and broad HDR support. Its main limitation is that the Direct LED panel and frame dimming are not as advanced as higher-end Mini LED or OLED TVs for deeper contrast.
What it’s great for
- Streaming TV and movies
- Bedroom entertainment
- Apartment living
- Casual to serious console gaming
- Sports viewing
- Everyday family use
Where it works best
- Bedroom
- Apartment
- Small living room
- Study
- Guest room
- Student accommodation
Who it’s for
- Student
- Apartment renter
- Small-space household
- Everyday streamer
- Console gamer
- Secondary TV buyer
Things to consider
Picture contrast and black levels will not match premium OLED or Mini LED models, especially in darker rooms.
Small room suitability
Excellent - the 43-inch screen size and compact footprint make it a strong fit for smaller rooms and tighter furniture layouts.
Student/bedroom fit
9/10 - well suited to student housing and bedrooms thanks to its manageable size, smart streaming platform and versatile connectivity.
Smart tv feature score
9/10 - Google TV, Gemini, AirPlay 2, Wi-Fi 6E and Bluetooth 5.3 give it a strong smart feature set for everyday use.
Gaming suitability
8/10 - 120Hz refresh rate, 4K120 support and smooth motion make it a solid gaming choice, though its panel lighting is not as advanced as premium gaming TVs.
Portability rating
8/10 - easier to move and place than larger TVs, making it practical for room changes, rentals or secondary spaces.
Key benefits
- 4K HDR picture: Delivers sharp detail and support for Dolby Vision, HDR10 and HLG for more lifelike movies and shows.
- 43-inch compact size: Fits comfortably in bedrooms, apartments and smaller living spaces without overwhelming the room.
- XR Processor: Improves colour, contrast and motion handling for a cleaner, more refined picture in everyday viewing.
- 120Hz refresh rate: Helps fast-moving sport and supported games look smoother and more responsive.
- Google TV with Gemini: Makes it easier to find content, control the TV and access smart features through a familiar platform.
- Wi-Fi 6E and Bluetooth 5.3: Supports modern wireless connectivity for stable streaming and easy pairing with compatible devices.
- Dolby Atmos and DTS:X support: Adds more immersive audio format compatibility for a more cinematic sound experience.
- Energy efficiency: Holds a 4 star energy rating with estimated annual energy consumption of 247 kWh/yr.
Q: Can this Sony 43 inch TV be wall mounted?
A: Yes. Sony K43XR30M2 supports a 200 x 200 VESA wall mount pattern. A wall mount is not included, so a compatible bracket needs to be purchased separately before installation.
Q: Is this TV suitable for PS5 or Xbox Series X gaming?
A: Yes. Sony K43XR30M2 supports 4K120 output and has a 120Hz panel, which suits compatible current-generation consoles. It is a strong fit for fast games, but specific gaming extras are only safe to assume if they are listed.
Q: Will Bluetooth headphones work with this BRAVIA 3 II?
A: Yes. This model includes Bluetooth v5.3, so it can connect with compatible wireless headphones or speakers. Bluetooth compatibility can vary by accessory, so some devices may offer simpler pairing or more stable use than others.
Q: Does this Sony Google TV work with Apple AirPlay 2?
A: Yes. This TV supports AirPlay 2, so compatible Apple devices can send video, music and photos to the screen without a separate streaming box. That is useful for mixed-device homes using both Apple and Google services.
Q: Can the Sony K43XR30M2 record live TV to USB?
A: No. Sony K43XR30M2 does not include a PVR function, so it is not designed to record broadcast TV to a USB drive. The USB ports are better treated as playback and accessory connections rather than for TV recording.
Q: Are the built in speakers enough without a soundbar?
A: Yes, for everyday viewing. This TV has 20W 2 channel speakers and supports Dolby Atmos and DTS:X formats, so dialogue and regular TV use are covered, but a separate soundbar will give fuller and more spacious sound.