How the instax mini makes photos fun again

Remember when taking a photo felt like capturing a little piece of magic? No swiping, no filters – just a real moment you could hold, frame, or stick on the fridge. That’s the charm of instax: fun, instant photography that brings back the joy of snapping, printing, and sharing in the moment.

“The instax mini 12 is a great example of how instant cameras are evolving,” says Christos Boukogiannis, The Good Guys Buyer – Cameras. “It’s packed with clever features like automatic exposure and a built-in close-up mode, so you don’t need to be a professional to get great shots. This is a camera that anyone can have fun with!”

Whether you’re shopping for yourself or looking for the perfect present, an instax camera is the gift that keeps on giving. Ready to see why it’s a must-have and explore the full range? Let’s dive in...

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Why everyone’s talking about the instax mini 12

It’s not just a camera – it’s a vibe. The latest instax mini 12 turns everyday moments into mini masterpieces, all while looking seriously cute. With dreamy colours including Purple, Blossom Pink, Blue and White, it’s designed to match your mood and your outfit.

And it’s not just the look that’s getting people talking – it’s also what the instax mini 12 can do. Behind that playful design is a seriously clever little camera packed with features that make snapping and sharing your favourite moments easier (and more fun) than ever.

Shop instax mini 12 Bundles

Instax Mini 12 Festive Bundle – White

Instax Mini 12 Festive Bundle – Purple

Instax Mini 12 Premium Bundle – Blue

Snap perfect selfies

No more guessing if you’re in the frame – the built-in selfie mirror makes lining up the perfect shot a breeze. The flash and exposure settings do all the thinking for you, so your selfies come out bright and natural. Just point, smile, snap – then watch the magic happen.

“

The instax mini 12 is a great example of how instant cameras are evolving. It’s packed with clever features like automatic exposure and a built-in close-up mode, so you don’t need to be a professional to get great shots. This is a camera that anyone can have fun with!

”

Christos Boukogiannis, The Good Guys Buyer – Cameras

Display bright photos

Say goodbye to dull, washed-out prints. The instax mini 12 automatically adjusts to the lighting around you, so every photo is well lit and vibrant. Whether you’re indoors or out, you’ll get consistently great results – without needing to fiddle with settings. It’s smart photography made super simple.

Get ready for your close-up

Ready to capture every little detail? Just twist the lens to activate Close-Up mode – it’s that easy. Ideal for snapping pets, friends or that perfect latte art from just a few centimetres away. Your close-ups will look crisp, clear and totally frame-worthy.

Tips and tricks to master your instax mini 12

New to Fujifilm instax mini or just want to up your photo game? These quick tips will help you get the most out of your mini 12 – no tech degree required!

How to operate the instax mini 12

1. Twist the lens to turn it on.

2. Twist again to activate Close-Up mode.

3. Look through the viewfinder, frame your shot and press the shutter button.

4. Wait for your photo to pop out – then watch it develop like magic!

How to connect instax mini 12 to your phone

The mini 12 doesn’t connect to your phone, but you can use the free instax UP! app to scan, save and share your prints digitally. Just open the app, scan your pic and it’s ready to post or send.

How to charge the instax mini 12

No charging needed! The instax mini 12 runs on two AA batteries. Just pop them in and you’re good to go.

instax Cameras for everyone on your gift list

Whether you’re shopping for birthdays, baby showers or “just because”, there’s an instax camera or printer to match every personality.

Here’s your go-to gift guide for spreading instant joy:

For the friend who’s always travelling: instax mini 41

Why they’ll love it: Vintage style meets travel-ready simplicity. With automatic exposure and a sleek, retro look, it’s the essential travel buddy for spontaneous snaps and stylish souvenirs.

For Tweens and Teens: instax mini 12

Why they’ll love it: It’s colourful, easy to use and selfie-ready. Available in cool pastel shades and with a simple point-and-shoot design, it’s the ultimate way for them to snap, print and share their world IRL.

For the expecting Mumma: instax mini Link 3 Printer

Why they’ll love it: Turn bump pics and ultrasound scans into keepsakes in seconds. This printer pairs wirelessly with your smartphone to create beautiful, square-format prints using Fujifilm instax mini film – perfect for baby books or nursery walls. Available in White and Sage Green.

For the creative hipster: instax mini EVO

Why they’ll love it: This one’s a show stopper. With 10 lens options, 10 instax film effects and smartphone printing, the mini EVO lets them shoot, edit and print with total creative control.

Ready to capture memories in an instant? Shop the full instax range in-store or online at The Good Guys.