You know that feeling when your tech just gets you? Like when your phone fits your pocket and your meeting-packed calendar, or when your watch doubles as a personal trainer? The latest Samsung Galaxy smartphone and watch drop – featuring the Samsung Galaxy Z Flip7, Z Fold7, Flip7 FE and the upgraded Galaxy Watch8 Series – matches your momentum.

“With Galaxy AI included across the entire Samsung Galaxy Z range, these devices aren’t just a tech upgrade – they’re a lifestyle upgrade,” says John Wong, The Good Guys Buyer – Mobiles and Wearables.

Whether you’re emailing between brunch and barre class, or folding out a full screen on the train to catch the latest K-drama, this line-up is here to keep you ahead and make it look easy. So the only question left is, which new Samsung ticks all of your boxes? Find your favourite here…

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Whether you love chasing the thrill of live sport, binge-watching your favourite show or living your best gamer life in your downtime, the 2025 TV line-up from Samsung has something for everyone.

But here’s what’s really cool – these TVs are also redefining what screens can do. While some models can shape-shift into gallery-worthy art, the headline is that the 2025 range is powered by Samsung Vision AI. It’s so good, you’ll be left wondering if there’s anything a new Samsung TV can’t do!

We’ve taken 10 of the latest Samsung TVs for a test drive so you can find your perfect match. But first …

There are smartphones, and then there’s the epic new Samsung Galaxy S25 range (available now for pre-order). Packed with exciting new smart tech and AI capabilities to simplify daily life, and flaunting a curvaceous new design, the S25 Samsung phone range is everything Android users have been waiting for. And, for anyone considering switching to Android, there’s never been a better time to get acquainted with a Samsung. Did someone say must-have new colours, camera upgrades and a biggest-yet AI-powered screen?

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Between caring for the family, keeping the house in top nick and finding time to look after yourself, you’ve got plenty on your plate. The appliance experts at Samsung know it, so they’ve stepped in to lighten your load with a first-of-its-kind Samsung washer dryer combo to take care of the laundry for you. Meet the Samsung BESPOKE AI Heat Pump Washer Dryer Combo.

To help you cut down on washing loads so you can do less and live more, this Samsung combination washer & heat pump dryer has been designed to be the brand’s biggest-capacity front load washing machine yet. Then, they’ve revved it up with a Super Speed cycle to give you back precious time; thrown in an efficient heat pump dryer; and packed in AI smarts to take the thinking out of washday. A one-stop Samsung BESPOKE AI laundry appliance laundry appliance that takes care of your washing, drying and mental load… yes, please!

Ready to learn what you can cross off your to-do list thanks to the Samsung BESPOKE AI Heat Pump Combo Washer Dryer? Consider these jobs done!

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Calling all foldable fans! The new Galaxy Z Fold6 and Flip6 mobiles from Samsung have just upped the game on flexible smartphones. Even more you-shaped than before, they’re stacked with a host of impressive Galaxy AI features to fit your lifestyle, flex your creativity and enhance your everyday … as well as some pretty cool design updates too.

Whether you’re a flipper or folder, the latest foldable handsets from Samsung Australia let you enjoy quick navigation, next-level multitasking and improved performance – along with lashings of style and that irresistible bendable design we’ve come to expect from the top player in the foldable niche.

“Foldable phones are becoming more popular by the minute, so it makes sense that Samsung have focused on bringing their best AI game to their most flexible mobile devices in 2024, in a bid to boost the user experience,” says John Wong, The Good Guys Buyer – Mobile Phones.

Keen to join the fold? The Samsung Galaxy Z 2024 range heralds a new age of productivity and performance for foldables via a durable, slim design and optimised by Galaxy AI smarts.

And they haven’t stopped there. To make living your best life even easier, the latest additions to the Galaxy ecosystem – the Samsung Watch7 and Watch Ultra and Samsung Galaxy Buds3 and Galaxy Buds3 Pro – can integrate seamlessly to your phone. But first …

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The tech whizzes at Samsung are on a roll. Hot on the heels of their epic Samsung Galaxy S25 Series release, four new additions to the Galaxy universe are set to launch Android lovers well and truly over the moon. Introducing the awesome A Series – Galaxy A56 5G and Galaxy A36 5G – innovative and budget-friendly Samsung phones packed with the best features yet, putting awesome camera capability, battery life, connectivity and value at your fingertips.

“The Galaxy A Series is Samsung’s mid-range offering, which offers big value and next-gen features. These phones behave like high-end smartphones,” says John Wong, The Good Guys Buyer – Mobiles and Plans. “This latest range has stepped it up again, making awesome Samsung tech available to everyone.”

Looking to upgrade? Here's why the A Series should be top of your list:

Got your sights set on a TV with more in 2024? With revved-up AI, brilliant image upgrades, blockbuster sound and superslim screens, Samsung Australia has taken its 2024 TV line-up to the next level. Cue next-gen Neo QLED sets with mind-blowing 8K displays, even brighter OLED TVs, and exciting new lifestyle options to energise your home automation and decor.

“In today’s hyperconnected era, displays should enhance our lives both on and off the screen,” says SW Yong, President and Head of Visual Display Business, Samsung Electronics. “Samsung’s AI screens are designed to be the centrepiece of users’ homes, connecting all compatible devices to offer a more flexible lifestyle.”

Keen to switch on to sharper, smarter viewing? Whether you’re a movie-mad family, diehard gamer, sports superfan or style seeker, we’re here to help hook you up with an epic Samsung screen that’s just right for you.

But first, some important TV tech.

They’re sleek, they’re seamless – and they’re the smartest Samsung phones yet. Powered by game-changing AI enabled features^α, the new Galaxy S24 series delivers a bright new era of intuitive smartphone technology so you can connect, create and play like never before.

How? By bringing you groundbreaking new ways to search your favourite content, blast language barriers, and snap spellbinding photos just like the pros. And that’s just for starters!

“With the new Galaxy S24 series, Samsung continues to push the boundaries of what we can expect from a mobile phone with advanced AI-driven functionality paired with enhanced performance and design,” says John Wong, The Good Guys Buyer – Mobiles and Plans.

Adds Dr Won-Joon Choi, Head of Flagship R&D, Mobile eXperience Business at Samsung: “Galaxy AI is our most comprehensive intelligence offering to date, and it will change how we think about our phones forever.”

Whether you’re a Samsung Galaxy superfan or looking for the latest AI smarts in your next phone upgrade, you’ll love these four AI features that make the Galaxy S24 experience both epic and effortless.

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Samsung are taking over kitchen duty with some of the smartest cooking appliances we’ve ever seen. We’re talking super intuitive AI oven tech, cooktops and rangehoods with Wi-Fi connectivity, customisable dishwashers and feature-packed fridges that will fill your water jug for you.

“For sleek, modern kitchen appliances powered by mind-blowing artificial intelligence and next-gen tech, Samsung’s latest range is everything that kitchen dreams are made of,” says Tania Grillinzoni, The Good Guys Buyer – Cooking and Dishwashers. 

“These Samsung kitchen appliances are on the cutting edge of kitchen ingenuity and they’ve got designer looks too. Home interior aficionados are raving about the range which allows you to match your cooking appliances, fridge and dishwasher for a complete suite of curated appliances – a huge win for cohesive kitchen design.”

Keen to complete your dream kitchen with a suite of Samsung appliances designed for convenience, style and mealtime mastery? Here are the appliances you need.

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Optimal cool, elegant design and energy efficiency – the best fridges have it all. “When you’re upgrading, the aim is to find a fridge that helps you save on food waste and energy use and, at the same time, serves up new features that help make life just that bit easier,” says Peter Simic, The Good Guys Buyer – Refrigeration. “With a Samsung French door fridge, you’re onto a winner.”

Cue the Samsung 648L French Door Refrigerator – the heart of the modern kitchen and the centre of operations in a busy household. This hero of the Samsung 7000 Series French Door Refrigerator range offers plentiful storage, top cooling tech and easy convenience (iced water on tap!). And did we mention its exceptional good looks?

“This is fridge design at its finest,” says Peter Simic. “The built-in Beverage Centre dispenses ready-made ice and water on the inside, while the exterior sits flush with joinery for a seamless, modern look.”Here’s how the latest Samsung French door fridge keeps things cool, calm and complementary in a Samsung kitchen.

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The luxurious range of Samsung French Door Fridges are sure to take centre stage in anyone’s kitchen, thanks to their sophisticated style and efficiency. This guide will step you through the latest Samsung 7000 Series and the Samsung 5000 Series French Door Fridges which feature a variety of innovative features that really prove there is a Samsung Fridge perfect for every Australian family.

Call yourself a Samsung Galaxy fan? Then the new Samsung Galaxy S23 FE is the smartphone you’ve been waiting for! In addition to your much-loved Galaxy earbuds and Galaxy Tab, this feature-packed smartphone slots perfectly into your ecosystem of Samsung devices – and offers some seriously enticing upgrades too.

The FE in your Samsung Galaxy S23 FE stands for Fan Edition, which means you can expect all the Samsung Galaxy hallmarks you know and love – but taken to the next level.

“True fans will love the advanced camera tech, long-lasting battery and chic colour options of the Samsung Galaxy S23 FE,” says John Wong, The Good Guys Buyer – Mobiles and Plans.

“And when paired with an ecosystem of Samsung devices, you’ll benefit from all the clever features and app continuity that ensure fuss-free connection whenever, wherever.”

In the market for a new Android smartphone? Here are five reasons to upgrade to the Samsung Galaxy S23 FE.

They flip, they fold and they fulfil your every smartphone desire – meet the next evolution in flexible smartphones, the Samsung Galaxy Z Flip5 and Samsung Galaxy Z Fold5. 

If you’re looking for a Samsung Galaxy phone with next-level durability and battery power; camera settings and accessories to boost your creativity; and a lightweight, portable design to fit your fashionably tiny handbag (or pocket), you’ll find it in this dream duo. But how do you know which one is your perfect match?

The only thing better than owning one Samsung Galaxy device is owning two or three (or more!) and tapping into the powerfully connected Galaxy ecosystem. Samsung’s latest smartphones, smartwatches and tablets are standalone sensations packed with must-have features but combined, they’re your ticket to a smarter, more synchronised Galaxy experience, designed to make everyday life easier.

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The tech whizzes at Samsung are on a roll. Hot on the heels of their epic Samsung Galaxy S25 Series release, four new additions to the Galaxy universe are set to launch Android lovers well and truly over the moon. Introducing the awesome A Series – Galaxy A56 5G and Galaxy A36 5G – innovative and budget-friendly Samsung phones packed with the best features yet, putting awesome camera capability, battery life, connectivity and value at your fingertips.

“The Galaxy A Series is Samsung’s mid-range offering, which offers big value and next-gen features. These phones behave like high-end smartphones,” says John Wong, The Good Guys Buyer – Mobiles and Plans. “This latest range has stepped it up again, making awesome Samsung tech available to everyone.”

Looking to upgrade? Here's why the A Series should be top of your list:

Your dream TV is out there. Now comes the exciting part – considering all  your options when it comes to game-changing tech and thrilling new features. OLED or Neo QLED? 4K image resolution or next-gen 8K? Fact is, every one of the latest Samsung smart TVs will blow you away with its astonishing design, display and audio. But if you’re scratching your head over what to look for when buying a TV, The Good Guys are here to help!

We sat down with award-winning tech writer Alice Clarke to chat about the top Samsung TVs and soundbars for 2024, the latest tech and how to find your Samsung television soulmate.

But first…

You heard it here first! Samsung has nailed it again with its latest Galaxy smartphone launch. Say hello to the sleek new range – the GalaxyS23, Galaxy S23+ and flagship Galaxy S23 Ultra – bursting with the best mobile tech yet, and available in hot new colours that will make your mobile your most fashion-forward accessory.

You'll want one of these next-gen phones for the unmatched camera; you'll need one for its powerful gaming performance; and you'll simply HAVE to have one for all the epic Samsung features that you know you can't live without.

“Let’s face it – every time Samsung launches a new smartphone, we can’t wait to get our hands on it,” says John Wong, The Good Guys Buyer – Mobile Phones. “Samsung knows how to deliver reliable functionality while exciting us with new features that keep the brand on the cutting edge of mobile tech.”

Here are the top five reasons that make the new Samsung phone a must-have for your shopping cart:

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In this health-first era, we all want our home to be a safe haven for our loved ones. That’s why air purifiers have become the must-have home appliance for removing dust, smoke, toxins and harmful bacteria from the air around us. Looking to clean the air at your place? Then meet the new Rolls Royce of air purifiers from Samsung – the Samsung Ultimate Air Purifier AX90 with Wi-Fi. It breathes in the nasties you shouldn’t, and is a top choice for anyone serious about improving their indoor air quality for a healthier home. Plus, it was awarded the 2021 & 2022 Top Performer accolade by CHOICE for its exceptional purification performance.

“A best-in-class air purifier like the Samsung Ultimate Air Purifier can make a noticeable difference to your day-to-day home comfort, even while you’re asleep,” says Scott Bazley, The Good Guys Buyer – Air Quality. "Not only will it make your home healthier by providing extra protection against airborne viruses and bacteria, it’s also great for nixing unpleasant odours and the things that make you sneeze.”