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Remington Shea Soft Straightener

S4740AU
$49
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Product Overview

The Shea Soft Straightener smooths and straightens hair with 110mm advanced ceramic coated floating plates that release Shea Oil enriched micro-conditioners.

This Remington hair straightener is suited to everyday styling for those seeking a softer, sleeker finish. Its lightweight build and included storage pouch make it convenient for both home and travel use.

Digital controls with LED indicators allow precise temperature selection from 150 to 230 degrees C, while the turbo boost function accelerates heat up to just 15 seconds. Automatic safety shut off after 60 minutes and a plate lock add peace of mind during use. The specialised curved housing design and worldwide voltage support enhance versatility.

Model S4740AU in white comes with a 3 year manufacturer's warranty.

Key Features

  • Hair straightener with turbo boost function
  • 150°C to 230°C, heats up in 15 seconds
  • Advanced ceramic coated plates with ionic conditioning
  • Automatic safety shut off, swivel cord, storage pouch

Key Specifications

Brand:
Remington
Model Number:
S4740AU
Heating:
15 seconds heat up and Turbo Boost, 150 - 230C temperature
Plate:
110mm Advanced Ceramic coated floating plates release luxurious Shea Oil enriched Micro-Conditioners onto the hair

Hair & Grooming

Heat Up:
15 seconds

Safety

Safety:
Automatically switches off after 60 minutes, Plate lock

General Information

Type:
Hair Straightener
Family:
Remington Shea
Colour:
White
Additional Features:
Digital controls with LED indicators, Specialised curved housing design, Worldwide Voltage, Swivel Cord
What's In The Box:
User manuals, Storage pouch

Warranty

Manufacturer's Warranty:
3 Year

Hair & Grooming

Heat Up:
15 seconds

General Information

Type:
Hair Straightener
Family:
Remington Shea
Colour:
White
Additional Features:
Digital controls with LED indicators, Specialised curved housing design, Worldwide Voltage, Swivel Cord
What's In The Box:
User manuals, Storage pouch

Product Dimensions

Product Height (mm):
270
Product Width (mm):
35
Product Depth (mm):
35
Product Weight (g):
600

Box Dimensions

Box Height (mm):
180
Box Width (mm):
282
Box Depth (mm):
380
Box Weight (kg):
3

Product Reviews of Remington Shea Soft Straightener

Remington Shea Soft Straightener S4740AU

Overall Rating Snapshot

4.6 stars

4.6 out of 5 stars from 18 reviews

78% of users recommend this product

2
0
1
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What customers say, summarised by AI
  • Heats up quickly, ready to use in under 30 seconds.
  • Affordably priced and delivers smooth, shiny straightening results.
  • Extra wide plates and consistent heat suit thick, curly hair well.
  • Easy to use, light, and comes with a travel pouch for convenience.
  • Built-in safe mode and adjustable heat settings add safety and versatility.
  • Pinch point at the hinge can catch your palm during use.
AI-generated summary from customer reviews, which may include incentivised reviews.
Pros
Easy (6)
Reliable (2)
Quality (2)
Efficient (1)
Efficiency (1)
Value (1)
Safety (1)
  • 4 out of 5

    So quick and easy!

    Overall a very efficient and reliable straightener that is priced quite affordably. Only thing is the pinch point at the bottom has caught me out a couple of times otherwise great product can’t fault it.

    Jessica L

    Confirmed purchase 29 November 2025

    Published on 2 February 2026

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 4 out of 5

    Fast heat up time!

    I was very surprised at the heating efficiency of this product with the desired temperature ready under half a minute! Great value for money and built for everyday function and practicality in its extra wide plates and consistent distribution of heat. The only flaw I keep coming across besides the inevitable damage is the hinge at the bottom that easily pinches your palm while using. Otherwise, overall very satisfied with product

    Jessica Lim

    Confirmed purchase 29 November 2025

    Published on 2 January 2026

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 5 out of 5

    Heats up quick

    Amazing product

    Aliera leane

    Confirmed purchase 26 October 2025

    Published on 21 November 2025

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 5 out of 5

    Good one

    Awesome for the price. Doesn’t get very hot and does the job comfortably. Finishing is very smooth

    Mohan

    Confirmed purchase 13 October 2025

    Published on 5 November 2025

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 5 out of 5

    Very nice product

    I love it the colour and even the way it’s working

    Sarabjit Kaur

    Confirmed purchase 21 July 2025

    Published on 24 August 2025

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 5 out of 5

    Great product

    Easy to use.

    Frankie

    Confirmed purchase 29 July 2025

    Published on 19 August 2025

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 5 out of 5

    Easy features

    Light and easy to use. Heat up quick. Best feature built in safe mode.

    Ck

    Confirmed purchase 29 July 2025

    Published on 19 August 2025

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 5 out of 5

    Good

    Rabia Haidari

    Confirmed purchase 31 July 2025

    Published on 13 August 2025

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 5 out of 5

    Good

    Rabia Haidari

    Confirmed purchase 31 July 2025

    Published on 13 August 2025

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

  • 5 out of 5

    Excellent

    Five Stars

    Evangelos Pliatsikas

    Confirmed purchase 27 April 2025

    Published on 27 July 2025

    Yes, I recommend this product.

    This customer is a verified purchaser who may have received an incentive in return for providing an authentic review.

You've viewed 10 of 18 reviews

ABOUT THE GOOD GUYS REVIEWSThe Good Guys product reviews are collected from verified purchasers who may have received an incentive in return for providing an authentic review.

The below information is AI generated based on Australian websites information around this item. We have done our best to ensure its accuracy but suggest verifying any information within this tab before purchasing.

At a glance

A practical mid-range straightener designed for everyday smoothing and straightening, especially for users who want a softer finish without paying salon-tool prices. Its fast 15 second heat up, adjustable 150 to 230 °C settings and floating plates make it easy to use at home or while travelling. The main limitation is that it is better suited to straightening than creating a wide variety of advanced curl styles.

What it’s great for

  • Everyday straightening
  • Smoothing frizz
  • Quick morning styling
  • Travel styling
  • Soft sleek finishes

Where it works best

  • At home
  • While travelling
  • Shared bathrooms
  • Daily grooming routines

Who it’s for

  • Everyday user
  • Frequent traveller
  • Style-conscious professional
  • Student
  • Home haircare user

Things to consider

It is versatile for straightening and soft waves, but premium stylers may offer more advanced plate materials, smarter heat sensing or stronger performance for intensive salon-style styling.

Styling versatility score

7/10 - Strong for straightening and soft bends, with curved housing adding some flexibility, but not as specialised as dedicated multi-stylers.

Hair type suitability

Best for normal, wavy and mildly frizz-prone hair; adjustable heat also helps suit a range of hair textures.

Travel friendliness

8/10 - Lightweight design, storage pouch, plate lock and worldwide voltage make it convenient for travel.

Ease of use rating

9/10 - Fast heat up, digital controls, LED indicators and floating plates make everyday styling straightforward.

Salon results suitability

7/10 - Capable of smooth, sleek results for daily styling, though premium salon tools may offer more refined control and finish.

Key benefits

  • 110 mm Floating Plates: The longer floating plates help cover more hair in each pass and maintain even contact for smoother straightening.
  • Advanced Ceramic Coating: The ceramic coated plates promote consistent glide for a polished, sleek finish.
  • Shea Oil Micro-Conditioners: Shea Oil enriched micro-conditioners are released onto the hair to support a softer feel during styling.
  • 15 Second Heat Up: Reaches styling readiness in as little as 15 seconds for faster starts when getting ready.
  • 150 to 230 °C Temperature Range: Adjustable heat settings make it easier to choose a suitable temperature for different hair needs.
  • Digital Controls with LED Indicators: Clear controls help make temperature selection simple and precise.
  • Worldwide Voltage: Dual-voltage support makes it more convenient to use on international trips.
  • Automatic Shut Off After 60 Minutes: Extra peace of mind if the straightener is accidentally left on.

Q: Can this straightener curl hair as well as straighten it

A: Yes. The curved housing makes it suitable for soft bends and loose curls as well as straightening. It is not a dedicated multi-styler, so it is better for simple curves and polished ends than tight, uniform curls.

Q: Is this a good straightener for thick or curly hair

A: Yes. Remington S4740AU has a 150 to 230 degrees C range and floating ceramic plates, which suit wavy, frizz-prone and moderately thick hair. Very coarse or dense sections may still need slower passes and smaller sections for a smooth finish.

Q: Does the Remington Shea Soft Straightener have exact heat settings

A: Yes. Remington S4740AU uses digital controls with LED indicators and selectable heat from 150 to 230 degrees C, so it gives more control than a simple low or high switch. It is still aimed at everyday styling rather than salon-level customisation.

Q: Will the long plates make styling faster on longer hair

A: Yes. Remington S4740AU has 110 mm floating plates, which cover more hair in each pass and can speed up straightening on medium to long lengths. Around short sections or close to the roots, the longer plate shape can take a little more care to place neatly.

Q: Can you pack it in a bag for travel easily

A: Yes. Worldwide voltage, a plate lock and the included pouch make it practical to pack for trips. Let it cool before putting it in the pouch, as the pouch is for storage and transport, not for packing a hot straightener.

Q: Is there any hinge pinch point to be aware of

A: Yes. The hinge area can catch fingers if your hand slides too close while closing or styling. The straightener is lightweight and easy to handle, but it is worth keeping fingers clear of the lower hinge area during use.