Every week we bring you 'As Advertised' specials, available for a limited time, so you Pay Less
Achieving your fitness goals is much easier when you can track all of your exercise activities. Whether you're running, doing laps in the pool or going for a ride, the Fitbit Ionic is dynamic with 50 meter water resistance and GPS capabilities.
Make the most of your precious down time with guided breathing exercises. Let the Fitbit Ionic guide you with easy to follow personalised breathing exercises to regulate your heart rate.
To start your journey, simply download the Fitbit App and follow the prompts. Now you're on your way to track your progress and personalise your workout experience from reaching weekly step goals, tracking your peak exercise zones to your average bpm.
It puts your favourite playlists at your fingertips, storing up to 300 songs to help keep you motivated to reach your fitness goals.
Stay fitness focused by monitoring your daily calories burned. Keep track by logging your daily food and water intake so the Ionic can guide you with your nutritional choices.
Easily keep track of your heart rate and cardio fitness with the in-built PurePulse monitor; giving you the freedom to track your heart rate without needing a chest strap.
Gain fast access to your favourite apps and real-time smart notifications via in-built Bluetooth and Wi-Fi. Conveniently receive texts while exercising without having to pick up your phone.
Step-by-step personal coaching guides you through exercise routines with clear visual instructions, real-time feedback and encouragement to help optimise your training. No wonder why the Ionic is Fitbit's most personalised and motivating fitness tracker
When you're caught without your wallet or phone, the Fitbit Ionic in-built NFC chip allows you to make fast and easy payments right from your wrist; giving you freedom when you're on the go or after a workout.
With its stylish looks and lightweight frame, the Fitbit Ionic smart fitness watch is designed for working out, but also comfortable enough to wear all day and to measure the quality of your sleep at night.
When challenging friends and family you will find up to date step results automatically synced to help you stay on top of the leader board.